AI research agents that see what people truly feel.truly feel.truly feel.

A consumer research platform helps brands test ads, concepts, packaging and shopper journeys with real people. Decode adds emotion and attention to every answer, so you see how consumers react, not just what they say.

A user research platform helps product and UX teams test prototypes, websites and apps with real users. Decode adds eye tracking, facial coding and behavior to every session, so you see where people hesitate, not just where they click.

AI agents that do the research work with you. Describe what's happening, who's affected and where, and an agent drafts the study for you to review, runs AI-moderated interviews and writes the report, with themes and highlight reels. They work across consumer and user research, from ad and concept tests to prototypes and live sites.

Facial coding is 90%+ accurate across 62 facial expressions, and webcam eye tracking is 96% accurate with no extra hardware. Both are benchmarked against lab-grade eye trackers and 1.2M human-coded facial frames.

Decode reaches 103M+ participants in 120 countries through Cint and Dynata, including B2B and verified healthcare audiences. You can also invite your own customers with a link. Every participant is checked before, during and after fieldwork.

Most tools cover one part of the picture: surveys capture what people say, video tools record sessions, and panels supply people. Decode does all three in one study and adds how people feel and where they look, with agents that draft the study and write the report in under an hour.